●SOS. ExclusiveCan You Prove What Your CTV Home-Screen Placement Is Worth? Looper Insights' Lucas Bertrand Says Now You Can●What's Streaming? The StreamScoop Streaming TV Guide for the Week of October 4, 2026●Unlocking the Living Room: Why YouTube's New "Co-Viewed" Metric Changes the Math●When to NOT Care About the Bot Traffic - "see Fou yourself" FouAnalytics | Dr. Augustine Fou●SOS. ExclusiveHow Roku is Rewiring Sports Streaming: An Interview with Joe Franzetta, Head of Sports @ Roku●How MLB Teams Will Gain Revenue After Cable - Amoh Sports Media | A Column by Nana Kofi Amoh●The Last Truly Shared Experience: Live Sports Own the Attention Economy●The Meter Is the Market - Attention Capital | A Column by Josh Stein●SOS. ExclusiveInterest, Intent, Attention: How the 2026 Emmy Winners Were Made●SOS. ExclusiveNavigating the Total TV Paradigm: An interview with Moe Chughtai, Executive, Global Vice President @ MiQ●The Great TV Ad Swap - State of the Screens | A Column by Michael Beach●What's Streaming? The StreamScoop Streaming TV Guide for the Week of September 27, 2026●The Death of "Ad-Free" and Streaming’s Messaging Dilemma●CTV that's NOT CTV - "see Fou yourself" FouAnalytics | Dr. Augustine Fou●SOS. ExclusiveChannel-Surfing Live Sports in the FAST Era: An interview with Keith Bedford, GM EMEA at Wurl●SOS. ExclusiveCan You Prove What Your CTV Home-Screen Placement Is Worth? Looper Insights' Lucas Bertrand Says Now You Can●What's Streaming? The StreamScoop Streaming TV Guide for the Week of October 4, 2026●Unlocking the Living Room: Why YouTube's New "Co-Viewed" Metric Changes the Math●When to NOT Care About the Bot Traffic - "see Fou yourself" FouAnalytics | Dr. Augustine Fou●SOS. ExclusiveHow Roku is Rewiring Sports Streaming: An Interview with Joe Franzetta, Head of Sports @ Roku●How MLB Teams Will Gain Revenue After Cable - Amoh Sports Media | A Column by Nana Kofi Amoh●The Last Truly Shared Experience: Live Sports Own the Attention Economy●The Meter Is the Market - Attention Capital | A Column by Josh Stein●SOS. ExclusiveInterest, Intent, Attention: How the 2026 Emmy Winners Were Made●SOS. ExclusiveNavigating the Total TV Paradigm: An interview with Moe Chughtai, Executive, Global Vice President @ MiQ●The Great TV Ad Swap - State of the Screens | A Column by Michael Beach●What's Streaming? The StreamScoop Streaming TV Guide for the Week of September 27, 2026●The Death of "Ad-Free" and Streaming’s Messaging Dilemma●CTV that's NOT CTV - "see Fou yourself" FouAnalytics | Dr. Augustine Fou●SOS. ExclusiveChannel-Surfing Live Sports in the FAST Era: An interview with Keith Bedford, GM EMEA at Wurl
Apple TV

Apple TV

Streaming App
Parent: Apple Inc.Ticker: AAPL

Apple TV bets on quality over quantity with critically acclaimed originals and the highest-income subscriber base in streaming. While ad-free today, its ecosystem integration and affluent audience make it a platform advertisers watch closely for future opportunity.

USPI Score (Q4 2025)
Rank #12
View full rankings →

Corporate Family

Apple Inc.

News from Apple TV

Historical coverage sourced from apple_tv

Apple Original Films celebrates “Matchbox The Movie” in Mexico City

Oct 2, 2026

Apple Original Films hosts “Tenzing” red carpet premiere in London

Sep 30, 2026

Apple TV debuts trailer for “Awkwafina: The Unlikely Cook,” premiering November 6

Sep 30, 2026

Apple TV unveils trailer for “Small Prophets,” the captivating comedy created by Mackenzie Crook

Sep 29, 2026

Apple TV unveils trailer for “Nocturne,” the gripping new drama led by Liev Schreiber and Zazie Beetz, and stars Stephen Graham

Sep 29, 2026

Apple TV announces second season for French drama “Carême” starring Benjamin Voisin

Sep 28, 2026

There’s no place like Apple TV for the holidays

Sep 24, 2026

Apple TV unveils first look at “The Wanted Man”

Sep 23, 2026

Apple TV debuts gripping trailer for season two of dark comedy “Where’s Wanda?”

Sep 22, 2026

Apple TV unveils trailer for season two of “The Sisters Grimm,” premiering October 2

Sep 22, 2026

Apple TV hosts premiere for Matthew McConaughey- and Woody Harrelson-led comedy “Brothers”

Sep 17, 2026

Apple TV’s BAFTA Award-nominated docuseries “Knife Edge: Chasing Michelin Stars” debuts September 25

Sep 17, 2026

Apple Original Films unveils “Tenzing” Trailer

Sep 15, 2026

Apple TV announces eighth season for Emmy- and BAFTA Award-winning spy drama “Slow Horses”

Sep 14, 2026

Apple TV hosts world premiere for the sixth season of “Slow Horses” at TIFF

Sep 12, 2026

Apple Original Films celebrates “Being Heumann” as the opening-night film at the Toronto International Film Festival

Sep 10, 2026

Apple Original Films debuts “The Last First: Winter K2” trailer

Sep 9, 2026

Apple leads the first two nights of 78th Emmy Awards with a record 20 wins

Sep 5, 2026

Apple scores Outstanding Documentary or Nonfiction Series win for “Mr. Scorsese” at night one of the 78th Emmy Awards

Sep 4, 2026

Apple TV’s hit drama “Silo” to return for fourth and final season on July 9, 2027

Sep 3, 2026

Apple TV unveils first look at season two of animated series “The Sisters Grimm”

Sep 2, 2026

Apple Original Films debuts teaser trailer for powerful new film “Being Heumann”

Sep 1, 2026

Apple TV celebrates Australian thriller “Last Seen” at special screening in Sydney

Sep 1, 2026

Apple Original Films celebrates the world premiere of “Mayday”

Aug 31, 2026

Apple TV to premiere season one of comedy “Small Prophets” on October 7

Aug 28, 2026

Apple TV unveils first look at “12 12 12”

Aug 25, 2026

Apple TV debuts trailer for new Matthew McConaughey and Woody Harrelson-led comedy series “Brothers”

Aug 24, 2026

Apple TV’s sports comedy “Stick,” swings back into season two on November 4

Aug 19, 2026

Apple TV’s acclaimed comedy “Bad Monkey” returns for season two on December 2

Aug 18, 2026

Apple TV debuts trailer for season six of award-winning espionage drama “Slow Horses”

Aug 17, 2026

Apple TV unveils trailer for season five of award-winning series “Stillwater”

Aug 11, 2026

Apple TV celebrates the sophomore season of “Women in Blue” (“Las Azules”) in Mexico City

Aug 11, 2026

Apple TV debuts trailer for new thriller “Last Seen” starring Patrick Brammall

Aug 10, 2026

Apple TV reteams with Alfonso Cuarón on new series “Ascension”

Aug 9, 2026

Apple TV hosts the New York premiere for the fourth season of “Ted Lasso”

Aug 4, 2026

Apple TV hosts the world premiere for the fourth season of “Ted Lasso”

Jul 28, 2026

Apple TV’s Emmy Award-winning series “Ted Lasso” returns to the pitch in season four trailer

Jul 27, 2026

Apple TV’s “Dark Matter” takes over San Diego Comic-Con’s Hall H to unveil season two trailer

Jul 24, 2026

Apple TV’s cyberpunk series “Neuromancer” hacks into San Diego Comic-Con

Jul 24, 2026

Apple Original Films unveils trailer for “Matchbox The Movie” at San Diego Comic-Con

Jul 24, 2026

Apple TV’s “The Morning Show” to culminate with star-studded fifth and final season

Jul 23, 2026

Apple TV announces new dating documentary series “The Last Person on Earth”

Jul 22, 2026

Apple Original Films celebrates the world premiere of “The Dink”

Jul 20, 2026

Apple TV hosts red carpet finale event for psychological horror thriller “Cape Fear”

Jul 20, 2026

Apple TV unveils thrilling trailer for season two of “Women in Blue” (“Las Azules”)

Jul 20, 2026

Apple TV debuts electrifying trailer for “The Dynasty: UConn Huskies”

Jul 16, 2026

Apple TV’s beloved mindfulness series “Stillwater” set to premiere August 21

Jul 15, 2026

Apple TV’s dark comedy “Where’s Wanda?” returns for season two on October 21

Jul 14, 2026

Apple Original Films unveils trailer for action-packed “Mayday”

Jul 14, 2026

Apple TV celebrates the world premiere of pulse-pounding limited series “Lucky”

Jul 13, 2026

“Ted Lasso” stars make surprise appearance in Kansas City ahead of fourth season

Jul 11, 2026

Apple TV debuts trailer for “Snoopy Presents: There’s No Place Like Home, Snoopy”

Jul 8, 2026

Apple TV’s new crime drama “Nocturne” to make global debut on Friday, October 30

Jul 6, 2026

Apple TV announces new thriller “Guilty Creatures” with Julia Garner set to star

Jul 5, 2026

Apple’s Eddy Cue honored as the 2026 Entertainment Person of the Year

Jun 21, 2026

Apple Original Films to bring beloved children’s book “Little Santa” to the screen

Jun 17, 2026

Apple TV’s new comedy series “Brothers” to make global debut on September 23

Jun 17, 2026

Apple TV celebrates the second season of its neo-noir detective story “Sugar”

Jun 17, 2026

Apple TV celebrates the season three premiere of world-building drama “Silo”

Jun 15, 2026

Apple TV announces fourth season for “The Reluctant Traveler With Eugene Levy”

Jun 15, 2026

Apple’s global hit and broadly acclaimed, genre-bending series “Widow’s Bay” lands season two renewal

Jun 11, 2026

Apple TV unveils first look at season six of espionage drama “Slow Horses”

Jun 10, 2026

Apple TV debuts trailer for fifth season of critically acclaimed comedy “Trying”

Jun 9, 2026

Apple’s “Schmigadoon!” wins Best Musical at the 79th Annual Tony Awards

Jun 6, 2026

Apple TV unveils new trailer for highly anticipated limited series “Lucky”

Jun 3, 2026

Apple TV celebrates the premiere of “Cape Fear”

Jun 2, 2026

Apple TV unveils trailer for third season of its globally acclaimed drama “Silo”

Jun 2, 2026

Apple scores Gotham Television Award win for Breakthrough Drama “Pluribus”

May 31, 2026

Apple TV celebrates “Maximum Pleasure Guaranteed” at ATX TV Festival

May 29, 2026

Apple TV unveils trailer for season two of neo-noir detective series “Sugar”

May 27, 2026

Apple TV unveils first look at new thriller “Last Seen” starring Patrick Brammall

May 26, 2026

Apple TV announces season two renewal for “Knife Edge: Chasing Michelin Stars”

May 19, 2026

Apple TV celebrates darkly comedic thriller “Maximum Pleasure Guaranteed,” premiering May 20

May 18, 2026

It’s a Snoopy summer! Apple TV announces an all-new slate of Peanuts programming

May 18, 2026

Apple Original Films celebrates premiere of “Propeller One-Way Night Coach” at the Cannes Film Festival

May 14, 2026

Apple TV renews globally acclaimed comedy “Margo’s Got Money Troubles”

May 12, 2026

“The Studio” sets record as the most-awarded series of the year with 2026 BAFTA win

May 9, 2026

Apple TV celebrates storytelling excellence and this year’s BAFTA TV nominees with annual BAFTA TV Brunch

May 8, 2026

Apple TV’s “The Dynasty: UConn Huskies” set to premiere globally August 21, 2026

May 6, 2026

Fear takes hold in new trailer for Apple TV’s psychological thriller “Cape Fear”

May 6, 2026

Apple TV lands “Disavowed,” new action thriller starring and executive produced by James Marsden

May 5, 2026

Apple Original Films debuts trailer for John Travolta’s “Propeller One-Way Night Coach”

May 5, 2026

Apple lands first-ever honors from the Tony Awards with a record 12 nominations

May 4, 2026

Apple TV unveils first look at “Trying” season five, premiering globally July 8

Apr 28, 2026

Apple TV’s Emmy Award-winning series “Ted Lasso” returns for season four on August 5

Apr 27, 2026

Apple lands Gotham Television Award nominations for “Pluribus,” “Margo’s Got Money Troubles” and “Mr. Scorsese”

Apr 27, 2026

Apple’s gripping new space-race drama “Star City” premieres at CANNESERIES

Apr 26, 2026

“Slow Horses” and “Vietnam: The War That Changed America” honored with 2026 BAFTA Television Craft Awards

Apr 26, 2026

Apple TV sets new comedy series, Elizabeth Banks to star and executive produce

Apr 23, 2026

Apple TV debuts trailer for “Star City,” new space-race drama set in the world of “For All Mankind”

Apr 23, 2026

Celebrated Apple Originals “Pluribus” and “Come See Me in the Good Light” land Peabody Awards

Apr 23, 2026

Apple TV celebrates the premiere of “Widow’s Bay,” starring and executive produced by Matthew Rhys

Apr 21, 2026

Apple’s globally acclaimed drama “Silo” returns for season three on July 3

Apr 21, 2026

Apple TV debuts trailer for “Unconditional,” suspenseful new thriller premiering May 8

Apr 14, 2026

Apple TV celebrates the premiere of “Margo’s Got Money Troubles”

Apr 9, 2026

Apple’s acclaimed titles land nominations for the 86th Annual Peabody Awards

Apr 9, 2026

Apple TV debuts trailer for “My Brother the Minotaur,” premiering April 24

Apr 9, 2026

Apple TV unveils trailer for the second season of “Criminal Record”

Apr 8, 2026

Apple’s acclaimed sci-fi hit “Dark Matter” returns for season two on August 28

Apr 7, 2026

Apple Original Films celebrates the world premiere of “Outcome”

Apr 6, 2026

Apple TV debuts first-look teaser for its new thriller “Maximum Pleasure Guaranteed”

Apr 6, 2026

Take a trip to “Widow’s Bay” in first teaser for the new Apple Original series

Apr 2, 2026

Apple TV’s “Cape Fear” unveils teaser for new psychological horror thriller

Mar 31, 2026

Apple TV celebrates highly anticipated second season of “Your Friends & Neighbors”

Mar 29, 2026

Apple Original Films lands new sci-fi thriller “Liminal”

Mar 26, 2026

Apple TV’s Spanish-language crime drama “Women in Blue” (“Las Azules”) returns for season two

Mar 26, 2026

Apple TV lands 15 2026 BAFTA Television Award nominations

Mar 24, 2026

Apple TV renews award-winning space drama “For All Mankind” for sixth and final season

Mar 24, 2026

Apple TV announces “My Brother the Minotaur,” premiering April 24

Mar 17, 2026

Apple Original Films unveils trailer for “Outcome”

Mar 17, 2026

Apple’s acclaimed feature “F1” scores Best Sound at the 98th Annual Academy Awards

Mar 15, 2026

Apple TV’s “Margo’s Got Money Troubles” opens SXSW with world premiere event

Mar 13, 2026

Exclusive Insights

The 2026 Advertiser's Guide to Streaming TV
Free Ebook Download

The 2026 Advertiser's Guide to Streaming TV

Download State of Streaming's 2026 Advertiser's Guide to Streaming TV — featuring key insights on the trends, creative strategies, and full-funnel attribution modern brands need to reach cord-cutters and drive real business outcomes.

By submitting this form, you agree to our Privacy Policy and consent to the processing of your personal data.