Looper Insights
Research & AnalyticsLooper Insights is the CTV merchandising analytics platform trusted by the world's leading studios, streamers, broadcasters, and regulators.
SOS Coverage
News from Looper Insights
Historical coverage sourced from looper_insights
Thanksgiving 2026: The Holiday Playbook
Sep 25, 2026The Talkback Panel: Winning the CTV Home Screen
Sep 24, 2026Inside the CTV Home Screen: Bots, Personalization & the Fight for Shelf Space
Sep 24, 2026Which Framework Should Govern AI Content Discovery on CTV? Media Executives Weigh In
Sep 23, 2026Looper Insights’ AI Strategy Planner Shortlisted at the BASE Awards 2026
Sep 11, 2026AI vs. Regulators: What Should Govern Content Discovery on Connected TV?
Sep 11, 2026Looper Insights Finalist for Audience Engagement Technology Award at DEG’s EnTech Awards
Sep 10, 2026Returning Favourites Meet Local Depth on UK TV Home Screens
Sep 9, 2026UK Edition – Streamer of The Month: August 2026
Sep 9, 2026Sports and a Franchise Return Shaped U.S. Streaming
Sep 9, 2026US Edition – Streamer of The Month: August 2026
Sep 9, 2026Looper Insights’ CEO Joins MPN Podcast on AI and the CTV Digital Shelf
Aug 27, 2026Four in Five Streaming Executives Report Operational AI Gains – But Only 17% Feel Ready to Scale
Aug 27, 2026YouTube’s Path to TV Dominance: The Five Moves – and the Data Behind Them
Aug 26, 2026The Other AI: Operational Intelligence in Streaming
Aug 25, 2026How a Packed Summer Slate Shaped UK Streaming in July
Aug 13, 2026UK Edition – Streamer of The Month: July 2026
Aug 13, 2026When the World Cup Lands at Home: U.S. Streaming July
Aug 12, 2026US Edition – Streamer of The Month: July 2026
Aug 12, 2026YouTube’s Path to TV Dominance: The Five Moves That Got It There
Aug 6, 2026How Cindie Drove Streaming Growth Across Latin America Through Earned Media Optimisation
Aug 4, 202662.8 Million US Viewers – Here’s How Fox, Peacock and Tubi Merchandised The World Cup Final
Jul 29, 20262026 FIFA World Cup: The Final Placement
Jul 28, 202662% of Streaming Execs Rank Roku #1 for CTV Home-Screen Visibility
Jul 24, 2026CTV Home Screen Redesigns Are Moving Money – Q2 Data Shows Who Gained Ground
Jul 22, 2026Before They Press Play: What Home Screen Data Reveals About the Competition Before Viewing Begins
Jul 22, 2026June Streaming: World Cup Dominates the Title Charts
Jul 17, 2026What CTV Interface Changes Reveal About Placement Value – and Who’s Watching
Jul 16, 2026Drachen, lokale Helden und eine Weltmeisterschaft: Deutschlands Streaming-Markt im Juni
Jul 14, 2026Deutschland-Ausgabe – „Streamer of the Month“: Juni 2026
Jul 14, 2026Reality, WNBA and Drama Compete for the Australian Home Screen
Jul 13, 2026Australia Edition – Streamer of The Month: June 2026
Jul 13, 2026Why June Belonged to Public Broadcasters in UK Streaming
Jul 13, 2026UK Edition – Streamer of The Month: June 2026
Jul 13, 2026What the World Cup Revealed About U.S. Streaming in June
Jul 13, 2026CTV Interface Intelligence – Quarterly UI/UX Report Q2 2026
Jul 10, 2026BBC iPlayer Strengthens Understanding of Public Service Content Discoverability on Connected TV
Jul 10, 2026The Home Screen Economy
Jul 8, 2026Three Broadcasters Own 84% of the UK’s Free Streaming Shelf – Here’s What the Data Shows
Jul 1, 2026State of AVOD in the UK
Jun 30, 2026The Streaming Wars Have Moved to the TV OS – and Fox’s Roku Bet Proves It
Jun 21, 2026Looper Insights and State of Streaming Partner to Bring CTV Visibility Intelligence to Streaming Executives
Jun 19, 2026Why Fox Wants to Own the TV Home Screen: Lucas Bertrand on State of Streaming
Jun 18, 2026Streaming in Deutschland im Mai 2026: Warum lokale Inhalte auf einem von Franchises dominierten Markt weiterhin wichtig sind
Jun 12, 2026Deutschland-Ausgabe – „Streamer of the Month“: Mai 2026
Jun 12, 2026Australian Streaming May 2026: When Franchise Power and Free Sport Reshape the Rankings
Jun 11, 2026Australia Edition – Streamer of The Month: May 2026
Jun 11, 2026UK Streaming in May 2026: What Happens When Streamers Start Acting Like Broadcasters?
Jun 11, 2026UK Edition – Streamer of The Month: May 2026
Jun 11, 2026US Streaming Rankings May 2026: Which Services and Titles Led the Market?
Jun 10, 2026US Edition – Streamer of The Month: May 2026
Jun 10, 2026HBO Max: Building Momentum on CTV in Germany and the UK
Jun 5, 2026Looper Insights Featured in Media Play News on Roku’s Home Screen Redesign
Jun 1, 2026Who Holds The Power in Sports Rights in 2026
May 19, 2026Local Content and Global Franchises Shared Australia’s Streaming Attention
May 13, 2026Australia Edition – Streamer of The Month: April 2026
May 13, 2026Globale Franchises und lokale Loyalität kollidierten im deutschen Streaming
May 13, 2026Deutschland-Ausgabe – „Streamer of the Month“: April 2026
May 13, 2026Broadcasters and Bundled Streaming Shaped the U.K. Viewing Landscape in April
May 12, 2026UK Edition – Streamer of The Month: April 2026
May 12, 2026Promotions and Live Events Shared the U.S. Streaming Spotlight in April
May 12, 2026US Edition – Streamer of The Month: April 2026
May 12, 2026Looper Insights’ March Streaming Visibility Insights Featured Across Industry Coverage
Apr 22, 2026