What's Streaming? The StreamScoop Streaming TV Guide for the Week of August 16, 2026The Device Home Screen Is the Battlefield: August 2026 Unified Streaming Power IndexThe Talent Signal: Who's hiring in streaming?The Return of the Commercial Break: Ad Tiers Take Over Streaming MonetizationSOS. ExclusiveNew Podcast: Viant Earnings Brunch with Jon Schulz, CMO of ViantThe Living Room Audio Blitz: Turning Podcast Ads into TV CommercialsSOS. ExclusiveNEW PODCAST: How Broadcast Television Gave Way to Streaming TV with Matthew Keys, Publisher of The DeskThe Middle Class of Sports Is Struggling — Does It Have a Path Forward? | A Column by Russell FinkWhat's Streaming? The StreamScoop Streaming TV Guide for the Week of August 9, 2026The Talent Signal: Saturday Edition - Who's hiring in streaming?SOS. ExclusiveEveryone's Renting Netflix's Stage: Why Rockstar Picked Netflix for GTA VISOS. ExclusiveNEW PODCAST: Are 'More Ads' Actually Making You 'More Money'? Frequency's James Smith Says 'Probably Not'Best Practices for Buying CTV - FouAnalytics "see Fou yourself" | Dr. Augustine FouTTD OpenPath - how it performs vs Open Market? - Programmatic 101 | A Column by Vlad ChubakovDisney and TikTok Partner to Bring Short-Form Content to Disney+What's Streaming? The StreamScoop Streaming TV Guide for the Week of August 16, 2026The Device Home Screen Is the Battlefield: August 2026 Unified Streaming Power IndexThe Talent Signal: Who's hiring in streaming?The Return of the Commercial Break: Ad Tiers Take Over Streaming MonetizationSOS. ExclusiveNew Podcast: Viant Earnings Brunch with Jon Schulz, CMO of ViantThe Living Room Audio Blitz: Turning Podcast Ads into TV CommercialsSOS. ExclusiveNEW PODCAST: How Broadcast Television Gave Way to Streaming TV with Matthew Keys, Publisher of The DeskThe Middle Class of Sports Is Struggling — Does It Have a Path Forward? | A Column by Russell FinkWhat's Streaming? The StreamScoop Streaming TV Guide for the Week of August 9, 2026The Talent Signal: Saturday Edition - Who's hiring in streaming?SOS. ExclusiveEveryone's Renting Netflix's Stage: Why Rockstar Picked Netflix for GTA VISOS. ExclusiveNEW PODCAST: Are 'More Ads' Actually Making You 'More Money'? Frequency's James Smith Says 'Probably Not'Best Practices for Buying CTV - FouAnalytics "see Fou yourself" | Dr. Augustine FouTTD OpenPath - how it performs vs Open Market? - Programmatic 101 | A Column by Vlad ChubakovDisney and TikTok Partner to Bring Short-Form Content to Disney+
Roku (Universe)

Roku (Universe)

Streaming App
Parent: Roku, Inc.Ticker: ROKU

Roku Channel stands as a dominant platform integrator with 70%+ penetration of all U.S. internet connected households and the highest interoperability, working across virtually every major DSP.

Ad Products

solo-adsroadblock-takeoverinteractive-adspause-adscontextual-targeting

DSP Integrations

display-video-360basisamazon-dspstack-adaptgoogle-dv360viant

Milestones

2024Roku Ads Manager launches self-serve CTV buying

2023Surpasses 80M active accounts

2017IPO on NASDAQ

2008Launches first Roku streaming player

2002Founded by Anthony Wood (former ReplayTV founder)

News from Roku (Universe)

Historical coverage sourced from roku

Roku Chief Financial Officer to Present at Upcoming Conferences

Roku Launches Howdy Service on Prime Video

Vox Creative, Verizon, and Roku to Premiere Soccer Meets America Ahead of World Cup

Roku Launches NCAA March Madness Zone for 2026 Tournament

NFL Films’ “Super Bowl Champions: The 2025 Seattle Seahawks” Premieres Wednesday, March 18 on The Roku Channel

Roku Partners with Texas A&M to Gift Incoming Freshmen with Howdy Streaming Subscription

Roku and X Games Expand U.S. Streaming Rights Partnership with Multi-Year Deal for MoonPay X Games League

Roku Unveils “Roklue,” an All-New Interactive Way to Find Your Next Watch

Roku CFO to Participate in Fireside Chat Hosted by Deutsche Bank

Roku Adds Apple TV to Premium Subscriptions

Roku Founder and CEO to Participate in Fireside Chat Hosted by Morgan Stanley

Roku and iSpot Bring Outcome-Based Optimization to Streaming

Roku Releases Fourth Quarter and Full Year 2025 Financial Results

NBCUniversal and Roku Launch the NBC Winter Olympics Experience

Roku to Announce Fourth Quarter 2025 Financial Results on Feb. 12, 2026

Box-Office Blockbuster “Wicked: For Good” Marks Its At-Home Debut with an Exclusive “Live from Roku City” New Year’s Celebration

Roku Introduces Howdy™ Mobile App, Expanding Affordable Ad-Free Streaming

Roku Launches Howdy in Mexico, an Ad-Free Subscription Video Service

Roku Will Exclusively Stream Savannah Bananas Game Package

Roku to Announce First Quarter 2026 Financial Results on April 30

Roku Originals Launches “Gamechangers” Anthology Series with “Gamechangers: The Ashlyn Harris Story”

Roku Surpasses 100 Million Streaming Households, a Historic Milestone for the Streaming Era

Roku Launches “Roku City Dash,” an Original Interactive Game Within the Fan-Favorite Screensaver

Roku Introduces Roku Curate, a Streamlined Advertising Solution for Better Business Outcomes

Roku Adds Peacock to Premium Subscriptions and Introduces New Live Content Features

The CW Network Sets Partnership with The Roku Channel for Next-Day Streaming of CW Entertainment Programming

Roku Releases First Quarter 2026 Financial Results

Roku Launches the WNBA Zone for 2026 Season

Roku to Serve as the North American Streaming Home for the Inaugural Enhanced Games

Roku Introduces Creator Destination and Brings New Creator FAST Channels to The Roku Channel

Roku Unveils New TV Home Screen for the Next Era of Streaming

Roku CFO to Participate in Fireside Chat Hosted by Evercore ISI

Roku Introduces NHL Zone Ahead of 2026 Stanley Cup Final

Roku Originals Celebrates the Greatest Women in Sports with “Gamechangers: America’s Top 25 Female Athletes,” Executive Produced by Sue Bird, Alex Morgan, and Peyton Manning

Roku Originals Heats Up “Summer Sparks” Scripted Feature Starring Jesse Metcalfe and Kathryn Davis

Smartly and Roku Bring Social Performance Playbook to the Biggest Screen at Home

Florida Attorney General James Uthmeier and Roku Announce Resolution of Digital Privacy Enforcement Action

Roku Originals Spotlights WNBA Trailblazers in “Gamechangers: Mother/Athlete”

Roku Brings Roku City to Life

Fox Corporation to Acquire Roku, Inc.

Roku Gives the Gift of Holiday Romance with New Original Films “Second Chance Holiday,” Starring Ayesha Curry and Matthew Daddario, and “The Holiday Spark,” Starring Joey Graziadei and Jamie Chung

Roku to Announce Second Quarter 2026 Financial Results on August 6

Roku Releases Second Quarter 2026 Financial Results