YouTube is the largest ad-supported video platform on Earth, now commanding the #1 share of TV screen time in the U.S. Its creator-driven ecosystem and Google ad tech integration deliver unmatched scale, targeting precision, and measurement.
2024—Commands #1 share of U.S. TV screen time
2022—YouTube Shorts surpasses 50B daily views
2020—YouTube TV surpasses 5M subscribers
2015—YouTube Red (now Premium) subscription service launches
2005—Founded; first video uploaded April 23
Netflix and YouTube Are Paying ESPN's Debt Service
YouTube Is Running Two Live Attention Experiments at Once. Advertisers Should Be Paying Attention.
YouTube's Ad Pause Is A Data Collection Strategy.
MLB Sees YouTube as Its Farm System for Fans
YouTube Is Winning the Living Room, Not the Attention
Historical coverage sourced from youtube_blog
Supporting LA first responders with custom e-bikes for LA wildfire response
YouTube’s conversational AI tool is now available on TVs
Discover a new era of brand and creator partnerships on YouTube
YouTube viewership trends from official broadcasters, creators and fans during the Milano Cortina 2026 Winter Olympics
It’s official: YouTube and FIFA team up for the FIFA World Cup 2026™
YouTube and Google at SXSW 2026: A guide to sessions and interactive events
Reimagine: A new AI-powered Remix tool in YouTube Shorts
YouTube Found Liable As A Streaming Platform In Landmark Addiction Trial
Expanding likeness detection to civic leaders and journalists