Sports streamer DAZN and Matchroom Boxing are extending their exclusive partnership in the U.K. and U.S. for five years, guaranteeing over 30 fight nights a year and expanding into Australia in a bid to dominate the global boxing media arena.
Streaming's title fight: The agreement solidifies a key alliance at a time when the fight for boxing viewership has moved almost entirely to streaming. With a power vacuum left by legacy players like HBO and Showtime, the main events are now on platforms like Prime Video with its PBC pact and Netflix, which recently linked up with Jake Paul's Most Valuable Promotions.
Going down under: The partnership is also expanding its global footprint through a new deal with DAZN’s Foxtel Group. The agreement will bring seven major Matchroom events to Australia's Kayo Sports streaming service and Foxtel platforms in 2026, following DAZN's acquisition of the Foxtel Group last year.
The strategy hinges on turning Matchroom's marquee fighters—including stars like Anthony Joshua, Katie Taylor, and Dmitry Bivol—into the must-see attractions that keep subscribers locked in. The new pact will kick off with an all-Mexican unification bout between Eduardo ‘Sugar’ Nunez and Emanuel Navarrete on February 28th.
