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Library
Measurement
AdTech CEO Outlines Path for Closing CTV Advertising Divide
Supply Side
Viant's Early Streaming Bet Now Informs New Era of Accountable CTV Advertising
Measurement
Ad-Tech Exec Brings Digital Precision to Chaotic Linear TV Advertising
Measurement
Dec 16th, 2025
Streaming’s Holiday Deals Are a Retention Trap
AI
Dec 16th, 2025
Amazon Yanks Botched ‘Fallout’ AI Recap After Fan Backlash
Supply Side
Dec 16th, 2025
Netflix Taps Instacart Comms Chief for Warner Bros. Battle
Ad Tech
Dec 16th, 2025
Is Roku’s Instant Resume Feature Ruining Movie Night?
Demand Side
Dec 16th, 2025
Paramount Pitches $30 Per Share Proposal for WBD in Letter to Shareholders
Measurement
Dec 15th, 2025
Quality Ads, Cheaper Price Tag: New Report Upends Programmatic Wisdom
Supply Side
Dec 15th, 2025
YouTube TV Unbundles After Years of Price Hikes
Ad Tech
Dec 15th, 2025
Cadent Buys VuePlanner to Unify TV and YouTube Ads
Ad Tech
Dec 15th, 2025
AMC Networks Taps Peacock, Hulu Vet Annie Luo to Drive Streaming-First Future
Ad Tech
Dec 15th, 2025
Pinterest Acquires tvScientific to Make TV Ads Shoppable
Ad Tech
Dec 15th, 2025
LiveRamp Nabs DAZN and Daily Mail for Post-Cookie Ad Solution
Supply Side
Dec 12th, 2025
Verizon Cuts HBO Max Prices in Counterpunch to Streaming Hikes
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