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Supply Side

Freely Loads Up With New WBD and CNN Channels

SN
SOS. News Desk
Dec 20251 min read
Freely Loads Up With New WBD and CNN Channels

UK streaming platform Freely is getting a major content injection from Warner Bros. Discovery and CNN as it builds its arsenal for the UK's internet-TV future. The agreement immediately adds the CNN Headlines FAST channel, giving viewers a free, ad-supported feed for global news.

  • Opening the WBD vault: The bigger prize lands in early 2026, when six channels from the WBD portfolio will join the service, including Quest, Food Network, and Really. In a key move, the TLC channel will shift from a pay offering to free-to-air in January, solidifying Freely’s position as the only platform outside of WBD’s own Discovery+ where viewers can stream all six channels together for free.

  • Comedy comes calling: The revamped TLC is being remade as a broad entertainment channel, anchored by popular scripted comedies like "The Big Bang Theory" and the new spin-off "Georgie & Mandy’s First Marriage." The unscripted slate is also getting a boost, with the return of the popular comedy panel show "Mock the Week" alongside a new series, "Zero Stars," featuring hosts Roisin Conaty and Sara Pascoe.

By stacking its lineup with well-known brands from major content partners, Freely is aggressively positioning itself as the default free-to-air entertainment hub for a UK audience that is increasingly choosing to stream live TV. The WBD deal is the latest in a series of expansions for Freely, which has been accelerating its growth by announcing new partners and launching consumer-facing ad campaigns to build its brand.

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