Following weeks of widespread user complaints about poor video quality, YouTube TV is rolling out a 1080p upgrade for its multiview feature. The move is a direct response to subscribers frustrated by blurry, low-resolution streams, particularly during live sporting events.
Grid of grievances: The user outcry, which surged with the start of the football season, centered on how multiview streams would degrade into a pixelated mess, even while a single-channel view remained clear. The issues persisted on high-speed, wired connections, pointing the finger directly at a problem with YouTube TV's service rather than users' own internet setups.
A clearer picture: The new 1080p mode delivers a sharper image by improving how the service processes the heavy data load from multiple streams at once, keeping fast-paced action from degrading into compression artifacts. The update reportedly began appearing for users over the weekend, according to Cord Cutters News, and activates automatically on most modern smart TVs and streaming devices.
The urgent fix makes it clear that high-quality, multi-stream experiences are now table stakes in the battle for live TV subscribers, especially as competitors continue to build out their own versions of the feature.
Meanwhile, in multiview: The trend is catching on across the industry, with Paramount+ launching its own multiview feature for live soccer. The feature is also going global, as seen with Sky Sports' multiview launch in Europe for the Premier League, while cable providers like Comcast are innovating by integrating live betting odds into their multiview offerings.
