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Library
Demand Side
May 27, 2025
Experts say it’s a ‘buyer’s market’ ripe for advertisers to seize control and reshape media deals
Ad Tech
April 24, 2025
DoubleVerify launches AI-driven pre-bid video exclusion lists for TikTok
AI
May 23, 2025
DOJ’s win over Google exposes platform over-reliance, likely to hit small businesses hardest
Supply Side
April 16, 2025
EchoStar challenges FCC’s ‘must carry’ rules to end blackout woes
AI
June 25, 2025
Doctor who’s future unravels as Disney+ deal collapses
Ad Tech
June 24, 2025
Disney turns streaming TV into an interactive shopping cart
AI
June 11, 2025
Disney buys all of Hulu, vows to keep linear TV in the mix
AI
June 4, 2025
Customer value takes center stage following Google antitrust ruling
Demand Side
May 27, 2025
CTV recaptures cord cutters attention and lost dollars, all while fostering real connection
Ad Tech
May 8, 2025
Comscore and Magnite team up to redefine programmatic ad quality
Ad Tech
June 17, 2025
Comscore, Adelaide, and PubMatic parter up on attention metrics to sharpen programmatic buys
Ad Tech
June 17, 2025
Comcast’s FreeWheel & German media leader ProSiebenSat.1 team up to tackle European ad maze
Supply Side
May 5, 2025
Beyond the streaming wars headlines lives a practical push for sustainable business models
AI
May 19, 2025
Charter and Cox merge to form America’s largest cable provider, challenging Comcast
Demand Side
May 19, 2025
Borrell report highlights $100 billion milestone for local advertising’s digital dominance
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