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Ad Tech

Ad Tech
Aug 18th, 2025

As consumer journeys converge, why is brand advertising still stuck in silos?

Ad Tech
Aug 17th, 2025

The Trade Desk's denial of Amazon threat backfires as stock plummets

Ad Tech
Aug 15th, 2025

Google overhauls iOS ad tools with AI to chase App Store gold

Ad Tech
Aug 5th, 2025

OpenX hits Google with antitrust suit, claims ad auctions were rigged

Ad Tech
Aug 5th, 2025

Amazon's new ad-supported Alexa+ signals shift in AI assistant monetization

Ad Tech
Aug 5th, 2025

Ad-supported TV is now king, capturing nearly 75% of all viewing: Nielsen

Ad Tech
Aug 4th, 2025

Kargo and TiVo team up to challenge streaming giants with immersive ad formats

Ad Tech
Aug 1st, 2025

Nielsen moves from eyeballs to outcomes with new marketplace

Ad Tech
Jul 30th, 2025

How rewarded ads are turning the user funnel into a habit-building engine

Ad Tech
Jul 29th, 2025

WPP and Criteo team up to make TV ads more like web clicks

Ad Tech
Jul 22nd, 2025

Innovid and LinkedIn team up to serve B2B ad targets on CTV

Ad Tech
Jul 21st, 2025

Netflix’s ad tech pivot pays off as revenue tops $11 billion

Ad Tech
Jul 8th, 2025

Programmatic’s ‘era of blinders’ is ending with a push toward total transparency: TAG CEO

Ad Tech
Jun 30th, 2025

With ad tech’s ‘tax’ on innovation is finally under scrutiny, publishers look to reclaim the open web

Ad Tech
Jun 30th, 2025

Ad tech enters a new era of diversity and innovation as Google’s reign comes to an end

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