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Ad Tech

Ad Tech
Oct 14th, 2025

Streaming Wars Evolve as Netflix and Amazon Focus on Data and Delivery Dominance

Ad Tech
Oct 13th, 2025

Roku Plugs Into FreeWheel to Untangle Streaming Ad Buys

Ad Tech
Sep 29th, 2025

YouTube TV Upgrades Multiview to 1080p After Fan Complaints

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Sep 15th, 2025

Harmonic Launches New Platform to Tame Hybrid Streaming Costs

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Sep 11th, 2025

Paramount Poaches Meta Product Vet to Lead its Tech Reinvention

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Sep 11th, 2025

Netflix and Amazon Team Up to Reshape Streaming Ads

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Sep 10th, 2025

Magnite Buys AI Startup streamr.ai to Bring SMBs to the Big Screen

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Sep 10th, 2025

NBA Buys Into Streaming Partner Mediakind to Control its Digital Destiny

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Sep 2nd, 2025

Amazon Reshuffles Prime Video Execs to Chase AI in Hollywood

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Aug 29th, 2025

Amazon's Ad Sales Surge, Fueled by New NBA Deal and Live Sports

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Aug 29th, 2025

Harmonic Overhauls its Sports Streaming Tech to Fight Lag and Boost Revenue

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Aug 28th, 2025

Why Performance Marketing in CTV Becomes a 'Slot Machine' Without Data-Driven Rigor and CX

Ad Tech
Aug 26th, 2025

Magnite's 'Pause Ads' Turn Streaming Breaks Into Prime Ad Slots

Ad Tech
Aug 18th, 2025

As consumer journeys converge, why is brand advertising still stuck in silos?

Ad Tech
Aug 17th, 2025

The Trade Desk's denial of Amazon threat backfires as stock plummets

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