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Roku Poaches Snap and Meta Veteran to Lead Ad Business
DAZN and Matchroom Go Another Five Rounds in Exclusive Boxing Deal
Netflix Enters the Hexagon with Rousey-Carano MMA Bout
Did you know? Netflix's TV Lineup Is Now >50% Non-English
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Live Sports Gave Cable a January Jolt, But Streaming Still Owned the Screen
UK Broadcaster's Ad Experiment Scores for Brands, Enrages Fans
NBA’s All-Star Revamp Scores a Massive Ratings Win
Paramount Wedges In On Netflix's Near-Done Deal as Warner Board Finally Considers Offer
Apple Fires Back at YouTube and Spotify With Major Podcast Video Overhaul
Supply Side

Strong Newsmax IPO shows legacy linear TV still has some clout

By SOS. News Desk | Apr 02, 2025

In an age of digital platforms, don’t underestimate the enduring power of television as a potent medium for news dissemination and advertising—just ask Newsmax’s elated shareholders.

Share price at max velocity: The conservative cable news network made a remarkable entrance into the public markets on March 31, 2025, with its shares skyrocketing over 700% on their first day of trading. Initially priced at $10 per share, the stock surged to an intraday high of over $83 before closing at $82.25, elevating the company’s market valuation to approximately $8 billion.

Enduring power of television audiences: Despite the proliferation of digital platforms, Newsmax’s successful IPO highlights the sustained demand for traditional television networks, particularly those with a distinct editorial stance.​ In the first six months of 2024, Newsmax reported nearly $80 million in total revenue, with over 60% derived from advertising, surpassing its total sales of $135 million for all of 2023.

Key Takeaways

  • Newsmax shares surged over 700% on their first trading day, closing at $82.25 and valuing the company at approximately $8 billion.
  • The successful IPO underscores the enduring demand for traditional television networks, even amidst the rise of digital platforms.