●SOS. ExclusiveThe Great Transatlantic Streaming Divide: An Interview with Hemant Soni and Rahul Bhatia●How Sports Teams Are Rebuilding Their Local Media Businesses - Amoh Sports Media | A Column by Nana Kofi Amoh●The Intelligent Rebundling: Cloud, AI, and the Two Faces of Streaming●SOS. ExclusiveCan You Prove What Your CTV Home-Screen Placement Is Worth? Looper Insights' Lucas Bertrand Says Now You Can●What's Streaming? The StreamScoop Streaming TV Guide for the Week of October 4, 2026●Unlocking the Living Room: Why YouTube's New "Co-Viewed" Metric Changes the Math●When to NOT Care About the Bot Traffic - "see Fou yourself" FouAnalytics | Dr. Augustine Fou●SOS. ExclusiveHow Roku is Rewiring Sports Streaming: An Interview with Joe Franzetta, Head of Sports @ Roku●How MLB Teams Will Gain Revenue After Cable - Amoh Sports Media | A Column by Nana Kofi Amoh●The Last Truly Shared Experience: Live Sports Own the Attention Economy●The Meter Is the Market - Attention Capital | A Column by Josh Stein●SOS. ExclusiveInterest, Intent, Attention: How the 2026 Emmy Winners Were Made●SOS. ExclusiveNavigating the Total TV Paradigm: An interview with Moe Chughtai, Executive, Global Vice President @ MiQ●The Great TV Ad Swap - State of the Screens | A Column by Michael Beach●What's Streaming? The StreamScoop Streaming TV Guide for the Week of September 27, 2026●SOS. ExclusiveThe Great Transatlantic Streaming Divide: An Interview with Hemant Soni and Rahul Bhatia●How Sports Teams Are Rebuilding Their Local Media Businesses - Amoh Sports Media | A Column by Nana Kofi Amoh●The Intelligent Rebundling: Cloud, AI, and the Two Faces of Streaming●SOS. ExclusiveCan You Prove What Your CTV Home-Screen Placement Is Worth? Looper Insights' Lucas Bertrand Says Now You Can●What's Streaming? The StreamScoop Streaming TV Guide for the Week of October 4, 2026●Unlocking the Living Room: Why YouTube's New "Co-Viewed" Metric Changes the Math●When to NOT Care About the Bot Traffic - "see Fou yourself" FouAnalytics | Dr. Augustine Fou●SOS. ExclusiveHow Roku is Rewiring Sports Streaming: An Interview with Joe Franzetta, Head of Sports @ Roku●How MLB Teams Will Gain Revenue After Cable - Amoh Sports Media | A Column by Nana Kofi Amoh●The Last Truly Shared Experience: Live Sports Own the Attention Economy●The Meter Is the Market - Attention Capital | A Column by Josh Stein●SOS. ExclusiveInterest, Intent, Attention: How the 2026 Emmy Winners Were Made●SOS. ExclusiveNavigating the Total TV Paradigm: An interview with Moe Chughtai, Executive, Global Vice President @ MiQ●The Great TV Ad Swap - State of the Screens | A Column by Michael Beach●What's Streaming? The StreamScoop Streaming TV Guide for the Week of September 27, 2026
Weekly Intelligence Briefing

Tuesday, October 6, 2026

20 stories across 7 categories
Executive Summary

Netflix is reportedly interested in acquiring The Pat McAfee Show, which just posted its best quarter ever. This comes as streamers continue hunting for live content and sports programming to drive subscriptions.

Meanwhile, the streaming ad tech space is getting more sophisticated with FreeWheel adding AI-powered contextual targeting and TiVo building household IDs that can track viewers across devices including cars.

Comcast launched something called StreamSaver that bundles streaming services together, which looks like another attempt to recreate the cable bundle for the streaming era. Roku is doubling down on niche sports content by adding the Savannah Bananas baseball team to its lineup.

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