Why Local TV Stations Are Losing Ad Dollars to Digital Creators

Name: Why Local TV Stations Are Losing Ad Dollars to Digital Creators
Uploaded: 2026-08-17T15:39:44Z
Duration: 1 min 21 s
Description: Why are local TV stations struggling to monetize free news streams? Matthew Keys, Publisher of TheDesk.net, explains how traditional broadcasters distribute content across FAST, YouTube, and TikTok without a monetization plan—opening the door for nimble, digital-native competitors to capture local ad budgets.

August 17, 20261:21

Why are local TV stations struggling to monetize free news streams? Matthew Keys, Publisher of TheDesk.net, explains how traditional broadcasters distribute content across FAST, YouTube, and TikTok without a monetization plan—opening the door for nimble, digital-native competitors to capture local ad budgets.