Monetizing the Future of AI

The consumer journey has fundamentally changed. As traditional search usage begins to dip, all eyes are on how AI platforms like ChatGPT will step into the gap. The potential for a multi-billion dollar business is there, but the execution is everything. The hope is that we’ve learned from the past, prioritizing a high-quality user experience over ads everywhere to ensure the next generation of search remains valuable for everyone. from Sam Khoury, Chief Strategy Officer at Marketecture Media