Controlling the Home Screen: Why Fox’s Roku Strategy Changes Streaming Distribution
August 20, 20261:37
How does controlling TV hardware redefine streaming power? Simeon McMillan, founder of Accrued Interest, breaks down why Fox acquiring Roku acts as a distribution choke point for audience discovery. As total TV viewing crosses 50% into streaming, Fox’s pivot from selling legacy assets to controlling hardware infrastructure positions them as one of the most strategic legacy media players.